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Benjamin M.

Experience. Fun. Integrity.
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Aetna Digital

Until you work with insurance, there is no way to understand the complexity of this industry. And that doesn’t count healthcare. Yes - medicine is different from insurance. A great realization is that, most users don’t separate them. Logic may dictate that, “if I pay for insurance, healthcare is included.” Doctors have a different perspective, patients, pharmaceuticals, outpatient, wellness, different state laws, regional segments, etc - everyone has different complex needs.

Our job at Aetna was to turn a 200 digital property company into a single customer facing app. Aetna is becoming a software company.

Throughout my tenure, we redesigned the majority of this application across iOS, Android, and 3 web view sizes, 4 times. That’s 20 final iterations, if you’re multiplying correctly.

I lead Symptom Checking, Insurance Coverage, Doc Finding, Wellness and Rewards, Appointment setting, Telladoc creation, and an unannounced feature called “Just 5 Things” for preventative health.

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Need a resume?  It’s on Linkedin.